January 25, 2025

News Summary Influencer marketing is booming in Bangkok, especially among tourism, beauty, and retail sectors. A study revealed an 84.3% month-on-month increase in the effectiveness

News Summary As a significant number of consumers now prefer engaging with brands through social media, retailers are urged to enhance their strategies. With mobile

News Summary In a competitive digital landscape, brands must stand out to engage their audience. The Fresh Content Society has collaborated with KFC to launch

News Summary As the calendar year comes to a close, marketers often grapple with unspent budgets, leading to concerns about under-budgeting and its implications. This

News Summary Dogfish Head Craft Brewery has launched the 30 Minute Light IPA, part of the ‘Minute Series’. With 4.0% ABV, 95 calories, and 3.6

News Summary Honda has unveiled a charming marketing video for their iconic CT Trail 55 motorcycle, featuring a humorous take on outdoor adventures and nostalgia.

News Summary Chelsea FC Women have announced a groundbreaking partnership with Constant Contact, a prominent digital marketing firm. The collaboration marks a historic moment as

News Summary VCI Global Limited has acquired Roots Digital Pte. Ltd. for $2.2 million. This strategic move aims to enhance VCI’s presence in Singapore’s digital

News Summary Foot Locker has launched the Foot Locker Storefronts to connect influencers and sneaker fans while partnering with the Chicago Bulls for unique fan