News Summary
Capitol Records has appointed Brian ‘Busy’ Dackowski as their new Executive VP and Head of Digital Marketing. With over 20 years of experience in the music industry, including significant contributions at Atlantic Records, Dackowski is set to enhance Capitol’s digital marketing strategies for pop and rock releases. His extensive experience with notable artists and keen insight into listener engagement promise to usher in a new era at Capitol.
Capitol Records Welcomes Brian “Busy” Dackowski as New Executive VP/Head of Digital Marketing
Exciting changes are brewing at Capitol Records as they announce the appointment of Brian “Busy” Dackowski as the new Executive Vice President and Head of Pop/Rock Digital Marketing. His official base will be the iconic Capitol headquarters in Los Angeles, where he will be steering the ship for the label’s digital marketing strategies related to their pop and rock releases.
A Seasoned Professional Joins the Team
Dackowski is hardly new to the music scene; he comes with an impressive background that spans over 20 years in the industry. Prior to this role at Capitol, he was the Executive Vice President of Viral Marketing and Analytics at Atlantic Records, a position that saw him contribute significantly to the success of artists like Bruno Mars and Ed Sheeran. His ability to tap into what resonates with listeners has made him a prominent figure in music marketing.
Throughout his career at Atlantic, he led various departments including Digital, Marketing, and Artist Development. You might be surprised to learn that Dackowski played a crucial role in marketing campaigns for some of the most memorable hits, and more recently, he focused on artists like Fred Again, Charlie Puth, Ty Dolla $ign, and Oliver Tree. Additionally, he had his hand in digital marketing strategies for major soundtracks such as the much-talked-about films “Barbie” and “Twisters.”
A New Home and Ambitious Plans
As Dackowski settles into his new role at Capitol, he has expressed his excitement about being part of a high-energy environment filled with creativity. This move marks a significant step for Capitol Music Group, which has been actively looking to expand their digital marketing strategies to resonate with today’s audience. With Dackowski at the helm for pop and rock marketing, the label is set for an interesting ride ahead.
Tom March, the Chairman and CEO of Capitol Music Group, had high praise for Dackowski, calling him one of the best marketers in the music world today. This endorsement only underscores the expectations and confidence surrounding Dackowski’s potential impact at Capitol. March’s appointment as CEO last February, alongside the consolidation of Universal Music Group’s frontline label groups into what is now known as the Interscope Capitol Labels Group (ICLG), reflects a strategic approach to modernizing processes within the label.
Looking Ahead
As Dackowski embarks on this exciting chapter, he has hinted at his eagerness to contribute to projects that are in the pipeline for 2025 and beyond. It’s clear he is not just stepping into the role to oversee current strategies; he’s ready to innovate and bring fresh ideas that will redefine how pop and rock music engages audiences digitally.
The energies at Capitol Records are palpable as they gear up for an exciting future with Dackowski’s experience leading the charge. Fans and industry experts alike are no doubt looking forward to what this new era will bring for the legendary label. With Dackowski’s passion and strategic vision, the sky seems to be the limit for Capitol’s digital marketing ambitions.
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Additional Resources
- Music Business Worldwide
- Wikipedia: Brian Dackowski
- Hits Daily Double
- Google Search: Brian Dackowski
- Billboard
- Encyclopedia Britannica: Capitol Records
- Celebrity Access
- Google News: Capitol Records
- Variety
- Google Scholar: Music Marketing
